Just Heather

It took me about a year and half to actually finish writing my 40×40 list. I wouldn’t stoop to the hubby’s level and cheat (#1. Put 40 items on my 40×40 list.), though. As I got more involved in working towards my goals, I found that the subject came up a lot with my friends, especially MFJ. During one GNO, we window shopped at a mall and saw the cutest shoes. With heels. I commented that I could never wear them because I can’t walk in heels. She stopped in her tracks and told me I absolutely had to learn and she could help. It became #40 on the list.

Enter BlogHer. The one and only professional conference that’s all about the shoes. When celebrity guests include Tim Gunn and Carson Kressley, fashion is definitely at the forefront. MFJ informed me that I would absolutely be wearing heels with my pretty dresses for the BlogHer cocktail parties. She was determined to teach me.

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After a week of walking around the house on my tippy toes, we planned one of our infamous girls’ night in. It happened to be National Pina Colada Day so, naturally, that was our beverage of choice. We began with dinner, then moved onto pina coladas (including virgins for the littles). After the pineapple-coconut slushies were consumed, we sent the girls upstairs for their sleepover portion of the evening. After a few quick lessons, I was suddenly circling the house in heels (gotta love an open floor plan). We spent another hour or so walking and talking (and, okay, drinking pina coladas) before she deemed me sufficiently able to walk in heels and we collapsed on the couch.

Yet, I didn’t cross it off the list. I wanted to prove that I could actually wear them regularly. And, let’s face it, I want to be able to graduate to some serious stripper heels. Otherwise, what’s really the point? I wore casual, baby heels during the day at BlogHer, then donned my shiny new black heels each evening when I got to wear the pretty, pretty cocktail dresses. I survived the weekend rather well, I think, but I still didn’t cross it off the list. A few hours each evening just didn’t have me convinced. For BlogIndiana, I rocked the heels all day long.

That should have been good enough. I never tripped, never toppled and never kicked them off (as that would have meant losing their power). I should have stopped there. There really was no need to cavort around downtown Indy, amidst the freaks and geeks. Oh, yeah—stormtroopers! Who spends GenCon weekend in downtown Indy and doesn’t get to see stormtroopers? Not me! It was an absolutely fabulous time hanging with people I adore, great bloggers I’d never met in real life and all new friends, documented much more efficiently by fabulous people who are not me.

All while crossing an item off the list. I have officially learned to walk in heels. And I have the blisters to prove it.

When I included this on my 40×40 list, it was just a pipe dream—a vague “wouldn’t it be cool if I could help more people” kind of thing. The problem is that I can’t do it alone. The best part of what I do is being local. I can bring people the best deals and tips because I shop in their stores, dine in their towns and entertain my family in their favorite spots. If I were to simply go national by seeking out deals all over the country, I would lose that community feel that makes my site real and relevant.

Along came inexpensively” target=”_blank”>Twitter, and I began to notice followers from all over the country. I discovered that my site was already somewhat relevant to people outside of Indiana. The tips and advice I share, in addition to the grocery lists and local deals, help people live inexpensively in all aspects of their lives. I had the idea of using that niche to launch a national site in the back of my mind for months, along with a variety of related projects. One of those projects was a Facebook application—a fun way to track grocery savings and compete against your friends. We were getting close to launching it when I blurted out how much better it would be if the app were sponsored by a national site instead of just FeedIndy.

The Facebook project was immediately shelved and we set about brainstorming ways to recreate FeedIndy on a national level. I already knew I wouldn’t be doing grocery lists for other states. I also knew that I didn’t want it to be a simple link exchange. It needed to be more. It needed to be something very new—a network of people just like me who could provide deals, tips and grocery store lists that are real and relevant in their own, local communities. The next step was a domain name. FeedIndy was obviously out, but my weekly tips on saving in other areas had become such a focus that any version of Feed the World also didn’t fit.

Thus, Inexpensively was born. Our goal is to provide a whole lifestyle concept for savings. We compile weekly lists for grocery store deals, suggest ideas on living your life for less, offer tips on finding the best savings and encourage our community to be charitable even on a budget.  We connect a network of individuals from around the country to provide families with the most up to date and accurate savings tools in their own communities.  In short, we encourage families to maximize their budgets so they can use some of their savings to help improve their neighborhood.

And, that, my friends, is the official mission statement. We launch today in 4 states—California, Georgia, Tennessee and, of course, Indiana. I have partnered with The Sassy Saver, Savings with Sadie, Luv2BFrugal and IN Good Cents to expand our reach and bring that personal touch I was looking for to the grocery lists we provide each week. We are also in the process of adding 2 more states and hope to continue expansion throughout the year. In addition to providing deals for other locations, it brings new opportunities for savings as our contributing partners come with their own talents, interests and expertise.

I am excited to announce my new business venture, after months of hard work (mostly by him). Plus, I get to cross off another 40×40 item!

img_1759-largeWhen I was a kid, we went to the carnival every year around the 4th of July.  There were rides, games, cotton candy and lemonade shake-ups (which I hate but everyone else seems to love). As I got older, I realized that what carnivals really had were rickety rides, scams, dyed sugar and overpriced lemonade. As I like keeping my children safe, avoid dyes & processed sugars and generally refuse to waste money on overpriced anything, my girls have never been the fair. They have, however, been to Indiana Beach many times. That’s kind of like a carnival, right?

img_1745-largeWhen I set about writing my 40×40 list, it was all about things I want to do but never really have the time, money or opportunity.  The someday project isn’t about obligations. It’s about finally making dreams come true. Because my children’s dreams are also important, I have included two items on my list that I don’t personally care to do. Ever. However, I desperately want my children to have these memories. So, during the last week of school, when I saw a sign in our local shopping center advertising a carnival, I immediately added it to the summer fun list and started getting excited about crossing off another 40×40 item. I think I was more excited about the idea than the girls.

Lemonade Stand

Of course, the overpriced part of the equation was still a problem for me. Funds are tight these days and throwing money away at the fair, even for a good reason, doesn’t sit well with me. That’s when I remembered that the neighborhood yard sale was happening the same weekend. I decided to put together a small yard sale in hopes of raising enough to pay for an evening at the fair. The girls had listed “have a yard sale” on their summer fun list so we got to cross off two items this weekend. Three, since the girls had their annual lemonade stand in conjunction with the yard sale.

img_1760-largeWe made enough off our junk to cover dinner at Steak ‘n Shake, a few rides at the carnival, the requisite cotton candy and one game in which Lorelai accidentally won a fish. Quite ironic, since we had just gotten rid of our old fish bowls in the yard sale. Luckily, I found another fish bowl that had a previous life as a crystal ball for Stacia’s 9th Arabian Nights birthday party. The fish has apparently been named Five, though I have no idea why. That is, however, the cost of the bucket of ping pong balls she used to win him.

img_1766-largeThe girls chose the Octopus, Gravitron (aka Megatron, according to Brenia) and the Ferris Wheel to ride. I also talked Lorelai into riding the Super Slide with me, though on the way up I distinctly remembered why I stopped riding fair rides. We all survived and the girls declared it their “best day ever” so it was definitely worth the rickety climb to the top of the slide.  Brenia has made the Best Day Ever declaration every day this summer. Even though we’re just now starting the second week of summer, I am declaring the summer fun list a complete success.

When I was a child, I took dance and tumbling lessons for many years. In 3rd grade, I wanted to be a ballerina. In 5th grade, my Arts & Humanities Fair project was Ballet. In 7th grade, my dance studio was sold and the new owner/teacher walked in on our first day of classes, sight unseen and took us off pointe. I never went back.

For the last several years, I have been saying I should take a dance class. I loved it and need a fun way to exercise so I can lose the last few pounds for 40×40“>#4. Over the summer in 2008, I had finally decided to do it. My friend and I were planning to take a Friday night adult dance class at our daughter’s studio. Two weeks before it was to start, they canceled it for lack of interest. There goes crossing #1 off the 40×40 list.

God is funny, though, and always seems to know exactly how to get me on the right path. The very next weekend, my church celebrated the grand opening of its new worship auditorium with a huge kickoff service. The choir was there, of course, along with an actual marching drum corps (did I mention I love my church?). Then came the dancers! They looked so happy and serene. I just kept thinking, “I want that!”

When I left the service, I lingered a bit in the village-style area outside. There were booths for various missions, the upcoming women’s ministry and—ta-da—the dance ministry team. I signed up and started a week later. The ministry runs as a (free) weekly dance workshop. Each month, we study a different style of dance. The first week of each month, we are joined by guest choreographer who teaches a crash course in whatever we are planning to study. It’s basically a 6-week advanced workshop in 2 hours.

This is when I realized that while the ministry was open, I was the only person there who was not actually a professional dancer! I have spent the last 6 months making a total fool of myself—and having an absolute blast—trying out modern dance, lyrical, jazz, ballet and even tap & Irish step dancing. We are now taking a break until September. I will miss the dance and the exercise, but just when I was realizing that my Wednesdays would be free for the foreseeable future I got an email from church about the new women’s series that starts tonight:

Search for Significance Workshop — taking a look at our worth through God’s eyes and finding freedom from the pressure to perform and/or gain others approval.

Those who know me personally will see this course was designed for me. God knows exactly what he’s doing.